Hopefully you’ve invested some serious energy into the legacy question. If not, circle back to that again (and again if necessary) before reading what follows…

Assuming you follow directions better than I do, we should be ready to dig deeper into that first question I challenged you...

A year or so before I left the manufacturing company I had worked with for nearly my entire adult life, the corporate office launched a campaign that segmented the organization into two distinct business units. Truth be told, this wasn’t anything new; it’s more about branding than...

Once we’ve been intentional about adjusting the pace we use to help each of our team members latch onto a purpose that drives them and yields engagement, we can shift our attention to the second piece of the pattern that Marston identified; is our team member more focused on the task at...

As we work to verbalize a purpose each of our team members find fulfillment in and connect with, something they can rally around as a genuine purpose in their life, it won’t be as simple as throwing the proverbial mud against the wall and hoping something sticks. This will require us to be...

Please don’t mistake me referring to something as being simple for thinking that I’m saying it will be easy. Even when we’ve invested the time to listen to what our team members are telling us and we’ve paid close attention to what their behaviors are showing us,...