A Harvard Business Review article by former Best Buy CEO Hubert Joly called How to Connect Employees to Your Company’s Purpose opened like this:

When I ask CEOs in the new CEO workshop we run at Harvard Business School to rate the importance of having and living a great corporate purpose...

Since I’ve shared a few things I learned from Jeff Henderson here already, this seems like a great time to include one more. First though, let me provide some perspective. I often talk with business owners and executives who have grown a bit weary after painting a picture of their...

I recently read an article a friend published on LinkedIn called “Why ‘Purpose’ Might Not Be the Answer (and What to Do Instead)” where he opened by saying “lofty purpose statements can feel abstract and disconnected from employees’ day-to-day tasks. Shared...

To be able to put a little purpose behind the mission, vision, and values we want our teams to connect with and live out - or even be able to connect with them ourselves - it’s never as simple as reading words from a page. Let’s be honest, most companies have core values listed on...

Providing our teams with clarity around the mission, vision, and values that we’re working toward as an organization can be powerful! One thing I see many leaders struggle with though is keeping those in front of their team members consistently. From the start of this look at the importance...

Make no mistake, I’ve seen some incredibly eloquent verbiage used in defining companies’ missions, visions, and values. But I’ve rarely seen the people in an organization rally around all that eloquence in a way produces. Even when the results seem to match the mission and...

I want to challenge you to really churn through this mission statement for a deep understanding of all it captures:

“Our mission is to delight our customers as the number one technology driven global manufacturer and marketer of value differentiated XYZ products and services. We will...

When we’ve accepted the responsibility for leading, be that of a team under our authority or an organization made up of volunteers, having a crystal-clear definite purpose and understanding that we will always need to go beyond what’s expected to achieve it is a must! But to carry...