Developing a Culture of Effective Communication

Developing a Culture of Effective CommunicationWe’ve both seen it, and likely experienced it, far more often than we care to discuss… Instructions were thrown at those responsible for completing a given task that resulted in more questions than answers… What happens next can be any number of things; the team goes in circles out of complete confusion, they charge forward in the wrong direction, or they throw their hands up in disgust because they’ve been down this path too many times before – and begin brushing up their resume’s!

In the work Cindy and I do as independent certified coaches, teachers, and speakers with The John Maxwell Team and certified human behavior consultants through Personality Insights, we often find communication issues in the companies we work with to be one of the biggest roadblocks to achieving their goals – regardless of what each company’s goals may be… I don’t know that I’ve ever worked for or with an organization that has all the time it truly needs to address all the goals and objectives it has in order to reach the desired profitability. And taking the time to deliver a message over and over and over again can suck up so much of the limited time we have. But there’s good news! Understanding a few key principles and learning to execute a few critical practices can make a huge difference!

In the opening line of his book Everyone Communicates, Few Connect, John Maxwell says “According to experts, we are bombarded with thirty-five thousand messages a day.” Since this book was written over 10 years ago, I can only imagine that number has gone up significantly. John’s purpose in making this statement is to challenge us to consider what we can do to ensure the messages we’re sending stand out from all that other noise.

In future writings, I hope to provide you with some thoughts around a few tools you can apply that should help you be sure your messages are the ones being received. The more we study The DISC Model of Human Behavior, we see examples in every organization where stress is coming from miscommunication. And the higher the level of stress, the lower the productivity. These tools should give you an edge on addressing that stress! And who doesn’t want to have an edge?

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